Welcome to Ron’s Tip of the Day. Today I am looking at Collateral Material. Ideas for this Article come from Penny Sansevieri, Author Marketing Experts In today’s blog I am discussing collateral material that you might want to include in your Media Kit. Newspaper clippings There’s a possibility you will have interviews with local newspapers.Continue reading “Ron’s Tip of the Day Collateral Material”
Different publishers have different criteria for your book covers. We use the criteria that KDP requires. When we are working with an author, we point out that when using the Kindle Direct Publishing platform, you have access to templates that come with pictures or you can provide your own. If you are using the proper dimensions, the picture will fit within their templates forming a great cover.
At the top print out your author name (larger font than text; might italicize). This tells them right off who you are. To the right of the name list your degrees. This is not necessarily BS or MS, but pertinent.
The Press Release is an important item and, fortunately, there is a standard format for these.
watch this blog for some useful hints about creating your own Media Kit. And don’t dismiss the topic. If you plan on having tv/radio interviews or plan on placing your book in a bookstore, then a Media Kit is a must.
The government is moving toward reopening the country. We can’t do much about that, but we can prepare. One important tool for local marketing is a media kit.