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First, let’s explain Genre. It is defined in Wikipedia as: A literary genre is a category of literary composition. Genres may be determined by literary technique, tone, content, or even (as in the case of fiction) length. The distinctions between genres and categories are flexible and loosely defined, often with subgroups.


There are many Genre subgroups. So you, the author, must decide which subgroup(s) your writing fits. Discovering your genre will be a valuable aid not only in marketing, but in the writing and publishing of your book.

Don’t brush this aside. When I first began writing I didn’t even know what genre was, let alone which one I was under. At best I knew that I was writing fiction.

As time went on I began understanding the meaning and importance of genre. The more I learned, the better my writing and my marketing.


Take a close look at your writing. It is probably more than a single genre. And that is good! Identify all the genres your book would fit within.


In my case I write both fiction and non-fiction. In the fiction arena my genres have been American History, and Bible history. But my writing genres are also: Adventure, Romance, and even some Mystery.

My non-fiction works have been on American History, Bible History, Politics, and How To.


Identifying your genres will be crucial when you get around to marketing your books. It will also help you in determining such things as your audience. This is very important as you will want to specify who your marketing efforts are aimed at. Otherwise you might be putting forth great ads with excellent content but reaching an audience that is not interested. And that would be a disaster!

As stated in the Principle it also affects your writing and publishing. In writing, knowing your genre keeps you on mark. Meanwhile in publishing, it helps you in selecting your publisher.

Your comments are welcome. Just go to my Facebook page and leave a comment about this article.

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R. Frederick Riddle is the author of several books. For more information on him visit his Amazon Authors Page. He is also co-founder and Vice President of T&R Independent Books where his books are featured.