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Ron’s Tip of the Day Press Release

Welcome to Ron’s Tip of the Day. Today I am looking at Press Release.

Ideas for this Article come from Penny Sansevieri, Author Marketing Experts

The Press Release is an important item and, fortunately, there is a standard format for these. Before looking at them let me remind you that there are on the internet press release sites. These are structured to allow you to focus on the information rather than the structure itself. And some are free.

HEADER: Contains ‘FOR IMMEDIATE RELEASE CONTACT:’ followed below by Contact Person, Company name (optional), Telephone #, Fax #, Email address, and website (url). [These are all separate lines.]


A good picture of your book cover goes to top right across from Headline.


This should attract the reader’s attention.


The subtitle reinforces the headline but should not repeat the headline.


The body begins with the opening paragraph that includes city, state, and date. This paragraph includes the who, what, when, and why of your book. Be brief.


Here are the details for your book [Title, publisher, author, ISBN, Publication date, Pages, Format (Hard cover, Soft Cover, or Ebook)


### or –30–  (centered)

Tip of the Day : Craft a well-structured press relief. Consider using professional press release websites.

For information on TR Writing Services (“we edit, proof, and publish the book within you”)  contact us at Our Free booklet tells you about our services. And we are upfront on our prices (all are low).


ARE YOU A BOOK REVIEWER? I am always looking for book reviews for R. Frederick Riddle and Tess Riddle books. I value your reviews.

If you would like to review our books contact me at with the subject line indicating that desire. An example of an appropriate subject line would be: ‘Seek to review [book Title].’ In the email make sure to indicate your email address, your name, and the choice of copy (PDF or Epub).

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R Frederick Riddle is the Editor of TR Writing Services providing help to struggling and/or new authors to write and publish their books. In addition, he is best known for Christian Historical and Speculative Fiction. He is also co-founder and Vice President of T&R Independent Books where his books are featured. To reply to any blog you have the option of commenting on a blog and/or sending an email to You may also be interested in his Facebook page at RFrederickRiddlesWorld.

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