Posted on Leave a comment

What if My Book Doesn’t Sell?

What if my book doesn’t sell? I think that is a question all writers at least think about. It is a legitimate question, but is it the most important?

I have put my best efforts into my latest book. Am I concerned about sales? Of course, but there are other areas that are more important. In my case, I have a website to maintain, a blog to write articles for, plus reviews to get for my book.

The truth is all of these things affect sales, but I choose not to focus on how many books have been sold. Long term that is important, but I write because I love to write. But sales don’t occur if people don’t know about the book.

Going forward, I am more concerned about getting the word out there to the potential readers. And that is going to require work on my part!

More about this on the other side of this break. brings you this blog post or podcast to keep you informed on the issues of today. Authors need to stay informed so that they can relate to their readers facts as well as entertain them with their imagination. is a service dedicated to help authors reach their potential as independent writers. Knowing the world you live in and work in is essential to being a good writer, thus the need for the free flow of information.

To discover how we can help you be the writer you want to be, write to us at We will respond with a free copy of our Guide to Writing plus a brochure detailing our plans. We won’t ask for your credit card or any money, but we will send you these items for free.

Check us out and get your career moving.

Now back to the article.

What should I do about marketing?

The truth is that the more money you have available, the more you can do. But since you may be on a strict budget, I will discuss those things that are either free or inexpensive.


I have divided this int Pre-publication and Post-publication. In Pre-publication your primary goal is to get noticed.

One way to get noticed is through book reviews. I have recently discovered a book review resource called Booksprout. You can try it out for free or signup for the $10 a month program or the $20 a month program. The essential difference between the two paid programs is that the $10 gets you up to 50 reviewers per ARC (Advance Review Copy) while the $20 gets you unlimited reviewers.

That is a very reasonable price. There are no guarantees about whether you get a 1-star, 2-star, 3-star, 4-star, or 5-star review. Only that you have the opportunity to get reviews.

Booksprout is recommended for pre-publication but can also be used for books already published. Booksprout explains how it all works on their website.

One warning: If you have your book listed in Select (KDP Select), you cannot use Booksprout. To use Booksprout cancel your automatic renewal of Select and when it reaches the end of its term, then use Booksprout.

Another pre-publish strategy is to make use of your email list. This strategy can be free or come with a subscription price. Email is a long-term strategy. By that I mean you can grow your Email list over time. You may need to experiment with your content and how it links to your book. But it is something that almost all ‘experts’ recommend.

Then there are ads.

You will need to look at what type of ad is your best. For instance, do you use a Facebook ad or an Amazon ad or a YouTube ad. Depending on which you choose there are rules that you would be wise to learn.

If you choose to run an ad, make sure to establish the budgeting with firmness. Advertising without control can end up costing you a ton of money.


Pre-Orders of your eBooks can accomplish two things. The first is the sales build up and are accomplished all at the same time; thus, providing your book a surge right at the beginning which Amazon will notice. Secondly, potential buyers will notice the surge and be encouraged to buy.

Pre-Orders are only for eBooks on Amazon, but if you have a website and sell your books (see under Post-Publish Website for more information), then you could create your own Pre-Order for print books. I plan on experimenting with this for my next book.

There are additional strategies you can use, but these four ideas standout and can work for a small budget.


Three of the four strategies you used for Pre-Publish can be used also for post-publish. Obviously, Pre-Order is no longer available once the book is published.


Booksprout can be used for published books. See Booksprout for more information. Make sure to include all your reviews. That means the bad ones as long as you have more good ones. It lets people know that you are providing them honest information and it gives you the opportunity to review the reviews.


Ads are recommended. No matter which platform you use it will probably be your most expensive item. But a successful ad can make a big difference.


Your website can be an integral part of your advertising. If you have reviews, you can post them on your website. This can be very important, especially if you sell your books on your website. KDP allows you to buy and sell copies of your book through the Author Copies program. That is only true of print books, but it gives you a great advantage.

I mentioned in Pre-Publish the idea of selling your books on your own website and offering your readers a Pre-Order of the print book. As far as I know there are no restrictions on doing that.


All the options you have for ads in Pre-Publish are available in Post-Publish. You might want to remember that books sold by Amazon have a 60-day window. Meaning, that the proceeds from the sales are not paid out until 60-days have passed.

But if your ad directs buyers to your website, then you get instant payment.

These are just a few suggestions. The more money you have available, the more you can do.

But one last principle: Don’t focus on the sales. If you are writing with the idea of making big bucks you may or may not succeed. But if you fail in that endeavor you could become discouraged.

I suggest you focus on why you write. I write because I love writing. Whether I become rich or not is not my focus. I love writing and will continue to write as long as I continue to love doing it.

Do I want to make money? Of course! I have a vision that God has given me and money would make that vision a reality. But whether I write or not is not dependent on sales.

I love reviews. Occasionally, as time permits, I review books by other authors. But reviews of my books are valuable. They not only tell potential readers what you think of the book, but they help me sharpen my craft and make me a better writer.

I plan on submitting more of my books to be reviewed on Booksprout, but you don’t have to wait. If you buy one of our books from Amazon, you can post a review. Or you can try Goodreads where I am listed as R. Riddle.

We are proud to be able to offer you the best possible experience at TR Independent Bookstore. Whether you are living in Southwest Florida or elsewhere in the United States, we want to be your local bookstore. We are located on the internet at Drop in and check us out.

Posted on Leave a comment

Ron’s Tip of the Day eBook vs Print

Welcome to Ron’s Tip of the Day. Throughout the week I will share a tip with you. Today I am looking at eBook vs Print.

Both eBooks and Print books have value. With that in mind I do both. The fact is that eBooks while selling for less have the potential of bringing in top dollar. Print books bring in more per book and still carry a large percentage of books sold. But we live in the digital age now and the future would seem to lie with eBooks.

It is for that reason I do both.

Isn’t that difficult?

Not really. Typically, I write my story as a Print book. This means there will be headings, footers, page numbers, and more. Once I have done all the work on the book and published it as a Print book, I am free to create an eBook.

How do you do that?

The old way I did it was to remove all headers/footers. This also involves doing away with page numbers. With KDP (Kindle Direct Publishing) the process is easy. Now I have a program called Kindle Create that does a lot of that work automatically. I can usually create an eBook of my Print book within a day.

How much does Kindle Create cost?

You can get Kindle Create for free. Simply download it and start working.

What does it cost to publish Print or eBooks with KDP?

The short answer is that the cost is free.

However, if you don’t want the free ISBN that is self-generated, you will have to buy it outside KDP and then provide the number to KDP. In the case of book covers, you can get a book cover elsewhere (which presumably will cost something) and use it. It must meet KDP standards.

Tip of the Day: Use Kindle Create to enable publishing both Print and eBooks on KDP.

Get our free Guide to Writing by contacting us at We will send you our Free Brochure which tells you about our services.

For information on TR Writing Services (“we edit, proof, and publish the book within you”)  contact us at


ARE YOU A BOOK REVIEWER? Want to review our books? Contact me at with the subject line indicating that desire. Such as, ‘Seek to review [book Title].’ Be sure to indicate your email address and your name.

 – – – – – – –

R Frederick Riddle is the Editor of TR Writing Services providing help to struggling and/or new authors to write and publish their books. He is also an author of Historical, Speculative, and Mystery fiction, plus co-founder and Vice President of T&R Independent Books. To reply to any blog you have the option of commenting on a blog and/or sending an email to You may also be interested in his Facebook page at RFrederickRiddlesWorld.

Posted on Leave a comment

And God saw…it was very good

“And God saw everything that he had made, and, behold, it was very good.” Gen. 1:31

The Book of Genesis is the foundational book of the Bible. It is the only reliable source we have on the creation of the world. God created a world where there was no sin and no death. It was a perfect world.

And within that world He created Adam and Eve. In fact, He created Adam before He created the Garden of Eden (Gen. 2:7-8). Within the Garden He created Eve (Woman) from Adam’s side (Gen. 2:21-23). We have an amazing God who created a perfect world with perfect people.

Then of course there came sin. That was man’s contribution.

Fortunately human science is beginning to catch up to the Bible. While it still stubbornly adheres to evolution, it has made discoveries that not only disprove or weaken their theory but also adds information to the Biblical account which we didn’t know.

You may have heard of the supercontinent Pangaea. But did you know they now believe it was the second and last supercontinent and that it was underwater? That’s right. They now believe it was formed during and under the Flood. Further, it is believed it may have lasted only weeks or months.

So what was before Pangaea? Rodinia! Russian for “mother earth” it is believed to be the original supercontinent. Evolutionists don’t believe that, instead they say there were probably previous supercontinents. But there is no evidence supporting such a theory.

Thus, the Garden of Eden was placed within Rodinia. When Rodinia broke up and became Pangaea it then broke into seven continents. It is easy to understand why human skeletons may be found in Europe, Asia, Africa, America, or some island. Scientists like to complicate things (it makes them seem more important), but even a child would understand this fact. The world likes to say that the Bible says the Garden was in Mesopotamia, and then tear it apart noting inconsistencies.

But when you understand geologic history through the lens of the Bible you can see that the similarities of names of pre-Flood and post-Flood geography are likely the result of Noah and his descendants naming things after the world they had known. By the way, we still do that today. We move to a new area, start a town, city or street and name it after something we left behind. It’s human nature.

In writing Perished I blended the Biblical account with the latest scientific findings. Obviously I used the Biblical account as the primary and science as only supplemental. Why? Because the Bible remains the same (in spite of attempts to alter it) while science is constantly changing. Take evolution for example. Compare today’s version with that of a 100 years ago. Vast changes!

As a foundation book to the Bible Genesis provides both a spiritual and practical bedrock for our understanding of the need for salvation and many other doctrines. In fact, the entire Bible rests upon Genesis. That is why atheistic evolutionists attack Genesis. If they could knock it out, it would disrupt the rest of Scripture. But although they have tried countless times, they have always and will always fail.

Unfortunately we will have to wait until the millennium (1000 year rule of Christ) to ever see the world as it was meant to be. In fact, we really won’t see it in pristine beauty until the New Earth.

The novel Perished has consistently received four and five star reviews. One reason is because it sticks closely to the Biblical account. It’s the story behind the story, or “the rest of the story.” It is available in both print and eBook. And it is available through Amazon, Kindle, Smashwords, and other fine sites. If you enjoy the book I invite you to post your review on the site where you purchased it or at least on Amazon. I’d be thrilled to hear from you at

– – – – – – –

R Frederick Riddle is the author of several books and is best known for Historical Fiction. For more information on him or his books visit his Amazon Authors Page. He is also co-founder and Vice President of T&R Independent Books where his books are featured. To reply to any blog you have the option of commenting on a blog and/or sending an email to You may also be interested in his Facebook page at RFrederickRiddlesWorld.

Posted on Leave a comment


The following review was posted by a reader on Amazon. (

This book was like a dialogue to the bible. I could feel and hear each character…they became life like or real to me in the way the author pended their various responses and reactions to their unique situations. My favourite chapters were 44 and 45, where Queen Esther expressed her love for both men. The one she was in love with before she was ordered to marry the King-something she became willing to do and her now established love,for the King-something that obviously grew with time. I also loved the King’s reaction upon his death bed in that he now entrusted the life of his soon to be widowed wife back to the man with whom she was previously in love. I loved how she displayed faithfulness and trust in a most uncertain time in her life..a time when her daughter-in-law was seeking to take her place as Queen. This gives a fresh feel to the bible and is a real eye opener. I will definitely be looking out for book 2.

As noted above the link to this book on is

Posted on Leave a comment

Oops – Correction on Special Announcement

In my last blog I announced the publication of my book Perished on Smashwords. I also BookCoverImagePerishedannounced the availability to purchase the book at a 25% discount with the use of a coupon.

Unfortunately I typed the code wrong. The correct coupon code is:


Since then I have also published on Smashwords the second book of the series. This book, World of Noah and the Ark, also has a coupon worth 25% off. It is PX66G.

You will particularly like this second book as it takes an in-depth look at the Ark itself. Some of the content replicates Perished, but there is also new content that includes the Flood itself and the eventual landing on Mt. Ararat.Noah Book CoverImage

But at the end of the book is a Q&A that delves into the world that existed, the Flood, the known facts of the Ark, what modern science has learned, and a comparison to the myth of the Epic of Gilgamesh.

– – – – – – –

R Frederick Riddle is the author of several books. For more information on him visit his Amazon Authors Page. He is also co-founder and Vice President of T&R Independent Books where his books are featured. To reply to any blog you have the option of commenting on a blog and/or sending an email to


Posted on Leave a comment


In today’s blog I am happy to announce the publishing of Perished, Book One of the BookCoverImagePerishedWorld That Was series, on Smashwords. Not only published but in their Premium Catalog.

But that is now all. This eBook comes to you with a coupon enabling you to purchase the book with a 25% discount off the retail price! All you need is the coupon code, which is LC780.

Perished is the book that launched the series World That Was and the rights were purchased from the previous publisher. This enabled me to rework the book, including giving it a new cover. The story is taken from the Bible and tells the rest of the story from Creation to the Flood.

It is a story based on real life events covering the garden of Eden, the fall of man, expulsion from the garden of Eden, the murder of Cain, and the rise of immorality. It takes the reader into the personal lives of the people so that you feel like you know and understand them. Readers have found it so real they have to check the Bible to see what is fact and what is fiction.

Then, of course, is the Flood itself. The telling of the building of the Ark and the coming of the Flood comes alive! Great care has been taken to include the latest scientific facts within the story.

Although I have received 4 and 5 star reviews I am always looking for more reviews. So I am requesting that if you purchase and read the book that you will write a review no matter what your rating is. Then post it on Amazon or anywhere else you want. And if you have a website post it there as well.

– – – – – – –

R Frederick Riddle is the author of several books. For more information on him visit his Amazon Authors Page. He is also co-founder and Vice President of T&R Independent Books where his books are featured. To reply to any blog you have the option of commenting on a blog and/or sending an email to